Vanilla Waves is a New England summer-inspired lifestyle brand based in Falmouth, Massachusetts. Known for blending coastal style with a fresh, modern vibe, our collection features trend-forward clothing and accessories, including our best-selling "Meet Me on the Cape" sweatshirt.

What started in 2020 as a small jewelry business, selling to friends and online through an Etsy shop called “CapeCaroline,” has grown into something much bigger. After three successful years, Caroline Lynch, the 22-year-old founder, rebranded to Vanilla Waves to focus on creating her own clothing line inspired by summers on Cape Cod and the New England coast.

Vanilla Waves is all about celebrating the coastal lifestyle with stylish, comfortable designs for every season. Thank you for being part of our journey!

Growing up on Cape Cod, Caroline was inspired by the active, laid-back lifestyle that defines summers by the water. She started designing sweatshirts and accessories to bring a modern, trendier take to the classic Cape Cod style. Each piece reflects the energy of beach days, boat rides, and late summer nights, elevating the coastal vibe she loves in a way that feels fresh and effortless.

Vanilla Waves brings a vision of endless summers and the best of Cape Cod and New England to life. From late summer nights to boat rides, beach days, and nights out at the bars, the brand embraces these moments with a fresh, trendy twist. It’s all about building a community that shares a love for coastal living while spreading positivity and capturing the carefree spirit of life by the water in every design. 🌊✨