1. Information We Collect
When you visit our site or place an order, we may collect the following information:

  • Name

  • Shipping and billing address

  • Email address

  • Phone number (optional)

  • Payment information (processed securely through third-party payment processors)

We also collect non-personal information automatically, such as your browser type, IP address, and browsing behavior through cookies and analytics tools.

2. How We Use Your Information
We use the information we collect to:

  • Process and fulfill your orders

  • Communicate with you about your order or account

  • Send you updates, promotions, or other marketing communications (only if you opt in)

  • Improve our website, products, and customer experience

  • Protect against fraudulent transactions

We do not sell, rent, or share your personal information with third parties for their marketing purposes.

3. Sharing Your Information
We may share your information with trusted third parties to help us operate our business, such as:

  • Payment processors (for secure transactions)

  • Shipping carriers (to deliver your order)

  • Analytics providers (to help us understand website traffic and behavior)

These third parties are required to keep your information confidential and use it only for the services they provide to us.

4. Cookies and Tracking
Our website uses cookies to enhance your browsing experience.
Cookies help us:

  • Remember your preferences

  • Track website usage and performance

  • Improve our marketing efforts

You can disable cookies through your browser settings if you prefer not to allow tracking.

5. Your Rights
You have the right to:

  • Access, update, or correct your personal information

  • Request that we delete your personal information

  • Opt out of marketing emails at any time by clicking “unsubscribe” at the bottom of any email

To make any of these requests, please contact us at [Insert your email address].

6. Data Security
We implement security measures to protect your personal information. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page, and your continued use of our site after changes are posted constitutes your acceptance of those changes.

8. Contact Us
If you have any questions about our Privacy Policy or how we handle your information, please contact us:
📩 Email: shopvanillawaves@gmail.com

ABOUT US

Vanilla Waves is a New England summer-inspired lifestyle brand based in Falmouth, Massachusetts. Known for blending coastal style with a fresh, modern vibe, our collection features trend-forward clothing and accessories, including our best-selling "Meet Me on the Cape" sweatshirt.

What started in 2020 as a small jewelry business, selling to friends and online through an Etsy shop called “CapeCaroline,” has grown into something much bigger. After three successful years, Caroline Lynch, the 22-year-old founder, rebranded to Vanilla Waves to focus on creating her own clothing line inspired by summers on Cape Cod and the New England coast.

Vanilla Waves is all about celebrating the coastal lifestyle with stylish, comfortable designs for every season. Thank you for being part of our journey!

VANILLA WAVES

Growing up on Cape Cod, Caroline was inspired by the active, laid-back lifestyle that defines summers by the water. She started designing sweatshirts and accessories to bring a modern, trendier take to the classic Cape Cod style. Each piece reflects the energy of beach days, boat rides, and late summer nights, elevating the coastal vibe she loves in a way that feels fresh and effortless.

VISION

Vanilla Waves brings a vision of endless summers and the best of Cape Cod and New England to life. From late summer nights to boat rides, beach days, and nights out at the bars, the brand embraces these moments with a fresh, trendy twist. It’s all about building a community that shares a love for coastal living while spreading positivity and capturing the carefree spirit of life by the water in every design. 🌊✨

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